{% extends 'base.html' %} {% load static %} {% block title %}Client Analytics Dashboard{% endblock %} {% block extra_css %} {% endblock %} {% block content %}

Client Analytics Dashboard

🔍 Filters
{{ acquisition_data.summary.total_clients|floatformat:0 }}
Total Clients
{{ acquisition_data.summary.avg_monthly_acquisition|floatformat:0 }}
Avg Monthly Acquisition
{{ acquisition_data.summary.overall_conversion_rate|floatformat:1 }}%
Conversion Rate
{{ demographic_data.total_clients|floatformat:0 }}
Active Clients
📈 Client Acquisition Trends
👥 Client Demographics
Gender Distribution
Age Distribution
Geographic Distribution
Income Distribution
Client Lifecycle Journey
👤+
{{ lifecycle_data.lifecycle_stages.registration }}
Client Registration
{{ lifecycle_data.lifecycle_stages.kyc_completed }}
KYC Completed
Conversion: {{ lifecycle_data.conversion_rates.registration_to_kyc_completed|floatformat:1 }}%
📄
{{ lifecycle_data.lifecycle_stages.first_application }}
First Application
Conversion: {{ lifecycle_data.conversion_rates.kyc_completed_to_first_application|floatformat:1 }}%
💵
{{ lifecycle_data.lifecycle_stages.first_approval }}
First Loan Approval
Conversion: {{ lifecycle_data.conversion_rates.first_application_to_first_approval|floatformat:1 }}%
🔄
{{ lifecycle_data.lifecycle_stages.repeat_borrower }}
Repeat Borrower
Conversion: {{ lifecycle_data.conversion_rates.first_approval_to_repeat_borrower|floatformat:1 }}%
Client Retention
{% for period, data in lifecycle_data.retention_analysis.items %}
{{ period|title }} Retention {{ data.retention_rate|floatformat:1 }}%
{{ data.retained_clients }} of {{ data.eligible_clients }} clients
{% endfor %}
$ Client Value Metrics
Avg Total Borrowed
KES {{ lifecycle_data.client_value.avg_total_borrowed|floatformat:2 }}
Avg Loan Count
{{ lifecycle_data.client_value.avg_loan_count|floatformat:1 }}
Avg Loan Size
KES {{ lifecycle_data.client_value.avg_loan_size|floatformat:2 }}
{% endblock %} {% block extra_js %} {% endblock %}